IND!E shop-in-shop AT Ocado

Get your brand on Ocado with IND!E. Launching Autumn / Winter 2024.

Read the press release here. 

Our partnership with Ocado provides brands an opportunity to showcase products within the IND!E shop-in-shop at Ocado, one of the UK’s premier online retailers. Successful brands will featured prominently on a platform renowned for its quality and innovation, reaching millions of discerning customers who crave unique and high-quality products.

This progressive initiative creates a unique opportunity for emerging brands within all product categories to reach a major retail platform and amplify their market presence; something SME challenger brands would not be able to reach without the IND!E model and Ocado partnership.

Market Access:Allows SMEs to debut their products in the competitive online retail space.

Product Testing: Enables Ocado to test and trial new products and trends.

Visibility: Provides a valuable platform for SMEs to showcase their offerings before potentially becoming direct suppliers.

A Milestone for independent brands.

Matt Hopkins, founder of IND!E. “We are thrilled to collaborate with Ocado to provide a launchpad for innovative products and groundbreaking brands. Our shared vision is to empower SMEs, driving growth and diversity in the retail market. This initiative will enable Ocado to test and trial new products and trends, providing a valuable platform for SMEs to showcase their offerings before potentially becoming direct suppliers.”

IND!E & Ocado at Pitch Live

IND!E and Ocado will host Pitch Live at the Speciality & Fine Food Fair 2024, a Dragon’s Den-style event where emerging brands and budding entrepreneurs can pitch their products and innovative brands.

The winner of Pitch Live will secure a coveted space on the IND!E shop-in-shop at Ocado. This unique opportunity will provide unparalleled exposure and a direct route to market for the winning brands.

Interested in getting your brand on Ocado? Please register your interest via the form below!